2026 GPIC in Xiamen: Liaoning Hengjie Pet Products Co., Ltd. Takes Center Stage in Driving Global Pet Eco-Innovation

Xiamen, China – January 21, 2026 – The 2026 Global Pet Industry Eco-Innovation Conference (GPIC), themed “Bridging Continents, Linking Global Wisdom for Pets,” wrapped up triumphantly in Xiamen, assembling global industry elites to advance sustainable development in the pet sector. Among the key contributors, Liaoning Hengjie Pet Products Co., Ltd. (hereinafter referred to as “Hengjie Pet”) stood out as a trailblazer in pet eco-innovation, showcasing groundbreaking practices and collaborative efforts that are reshaping the global pet industry ecosystem and empowering Chinese brands’ overseas expansion.

Organized by the Fujian Pet Service Industry Association and Xiamen Zhongsen Enterprise Management Consulting Co., Ltd., and supported by nearly 10 provincial pet industry associations in China as well as international partners including Malaysia Pet & Aquatic Industry and Commerce Chamber and Indonesia Veterinary Medical Association, the conference served as a pivotal platform for eco-focused dialogues and strategic cooperation. Hengjie Pet’s deep engagement and actionable contributions aligned seamlessly with the conference’s core mission of building a interconnected, sustainable global pet industry.

Hengjie Pet Pioneers Eco-Innovation: From Product R&D to Ecosystem Synergy

As a core participant in the high-profile morning roundtable “New Growth Drivers in Southeast Asia’s Pet Market,” Ding Guoqing, General Manager of Hengjie Pet, went beyond market trend analysis to spotlight the company’s pioneering eco-innovation efforts that are setting new standards for the industry. With Southeast Asia emerging as a critical growth engine for global pet brands – boasting Indonesia’s “cat economy” (where cat food accounts for 77.5% of the pet food market) and Malaysia’s balanced “dog-and-cat” landscape – Hengjie Pet has tailored its eco-innovation strategy to address regional needs while upholding global sustainability goals.

“Hengjie Pet believes that true market success in the global era lies in eco-centric innovation that integrates product value, environmental responsibility, and local ecosystem integration,” Ding emphasized during the discussion. The company’s contributions to pet eco-innovation are multifaceted and impactful:

1.Sustainable Product Innovation for Localized Demand

Hengjie Pet has led the development of eco-friendly pet products tailored to Southeast Asian market characteristics. For Indonesia’s cat-dominant market, the company has invested in R&D of high-nutrition, low-carbon footprint cat food – using locally sourced, renewable ingredients and biodegradable packaging to reduce environmental impact. For Malaysia’s diverse pet landscape, Hengjie Pet has launched a line of multi-species pet supplies crafted from recycled and plant-based materials, aligning with the region’s growing demand for sustainable consumption. These innovations not only meet local regulatory and consumer preferences but also set a benchmark for eco-friendly product development in emerging markets.

2. Building Cross-Border Eco-Collaboration Networks

Recognizing that ecosystem innovation requires collective action, Hengjie Pet has actively fostered cross-industry and cross-border collaboration. The company shared insights from its successful partnerships with local Southeast Asian suppliers and logistics providers to build a low-carbon supply chain – minimizing carbon emissions through optimized sourcing and green transportation. This model of “localized production + eco-friendly logistics” has not only reduced operational costs but also promoted sustainable development in host markets, earning recognition from industry peers at the conference. Ding noted, “Eco-innovation cannot exist in isolation; we aim to create a win-win ecosystem where brands, local communities, and the environment thrive together.”

3. Advocating for Standardized Eco-Practices

Hengjie Pet has been a vocal advocate for unified eco-standards in the global pet industry. During the roundtable, Ding called for enhanced collaboration between Chinese and Southeast Asian pet industries to establish shared benchmarks for sustainable product manufacturing, packaging, and waste management. This aligns with the conference’s strategic signing of the “Human-Pet Friendly Accommodation and Travel Standards Co-construction” initiative – a move that Hengjie Pet has pledged to support through its expertise in eco-product development and standardization.

Catalyzing Industry-Wide Eco-Transformation Through Collaboration

Hengjie Pet’s contributions extend beyond its own operations; the company is actively driving collective eco-transformation in the pet industry. By sharing its R&D findings, supply chain best practices, and market-adapted eco-models at GPIC, Hengjie Pet is equipping other Chinese brands with actionable tools to integrate sustainability into their global strategies. This knowledge-sharing aligns with the conference’s focus on “ecosystem collaboration” and reinforces China’s role as a leader in global pet eco-innovation.

The conference’s release of the “China Pet Brands Going Global Southeast Asia Index Top 50” – which honors industry leaders in sustainability and innovation – further validated Hengjie Pet’s standing as a key driver of eco-progress. While the company’s market performance is noteworthy, its commitment to eco-innovation has made it a role model for peers looking to balance growth with environmental responsibility.

Leading the Future of Global Pet Eco-Innovation

As GPIC concluded, industry experts and participants unanimously recognized Hengjie Pet’s pivotal role in advancing pet eco-innovation. The company’s focus on sustainable product development, cross-border ecosystem collaboration, and standard advocacy has not only enhanced its global competitiveness but also contributed to the collective goal of building a more sustainable pet industry.

“In the future, Hengjie Pet will continue to prioritize eco-innovation, deepen partnerships with global stakeholders, and invest in technologies that reduce the pet industry’s environmental footprint,” Ding stated in a post-conference interview. “We believe that eco-innovation is not just a corporate responsibility but also the core driver of long-term growth in the global pet market.”

With GPIC solidifying Xiamen’s status as a global hub for pet industry eco-exchange, Hengjie Pet’s contributions have underscored Chinese brands’ transition from manufacturing powerhouses to eco-innovation leaders. As Southeast Asia’s pet market continues to expand, Hengjie Pet’s practices are poised to shape the next chapter of sustainable development in the global pet industry.

Key Conference Highlights:

·Theme: “Bridging Continents, Linking Global Wisdom for Pets”

·Hosts: Fujian Pet Service Industry Association, Xiamen Zhongsen Enterprise Management Consulting Co., Ltd.

·Core Focus: Pet eco-innovation, sustainable global layout, Southeast Asian market opportunities

·Landmark Releases: “China Pet Brands Going Global Southeast Asia Index Top 50”

·Strategic Signings: Malaysia Pet Industry Collaborative Development Project, Human-Pet Friendly Accommodation and Travel Standards Co-construction

For more details on Hengjie Pet’s eco-innovation initiatives, visit the company’s official website or contact its press team.

#GPIC2026 #HengjiePet #PetEcoInnovation #SustainablePetIndustry #ChinaPetBrandsGlobal #SoutheastAsiaPetMarket